Product Description
A 40-minute audio CD by David Lim, Certified Speaking Professional (CSP)
1. How You Can Raise Your Income
2. How Media Focus Can Help You
3. Ways to Get Instant Recall
4. How to Leverage Existing Experience
5. Why A Public Identity Helps A Business
6. The Importance of Being Authentic
Creating a personality brand that excites your public, gives you enhanced value, and ups your bottomline is no longer an impossible task. Learn:
- The Five C’s (Clarity, Conciseness, Consistency, Connectivity, and Contemporary) that make up the five critical things you need to know in Building A Powerful Public Identity
- Asian and international case studies and examples of how well-known personalities created a high-impact brand for themselves
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